Telenor Pakistan

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Project Detail

Partnering for Impactful Digital Campaigns

For over a decade, TDF and Twittistaan have been the driving force behind Telenor Pakistan’s most engaging and award-winning digital PR campaigns. From youth-centric initiatives to nationwide brand movements, we’ve helped Telenor amplify its voice, connect with audiences, and achieve measurable success.


Our Work with Telenor Pakistan

📌 Award-Winning & Major Campaigns

🎖️ Djuice – Oye Kuch Kar Guzar (2016)

  • Achievement: Won ‘Best in PR’ PAS Award 2017
  • Objective: Inspire youth to take action and make a difference
  • Strategy: Integrated digital storytelling with influencer engagement

🍽️ Telenor Share Your Meal (2018, 2019) – Major CSR Initiative

  • Concept: Encouraged users to share meals with the underprivileged via digital engagement
  • Impact: Viral social media participation, widespread media coverage

⚡ Telenor 4G Speed Challenge (2019)

  • Goal: Showcase Telenor’s superior 4.5G network
  • Execution: Real-time speed tests, influencer collaborations, and interactive challenges

🎶 Telenor Wedding Song (2020)

  • Campaign: A musical celebration of Pakistani weddings, blending brand messaging with cultural relevance
  • Reach: Millions of views, trending on social media

📅 Year-by-Year Campaign Highlights

2016 – Building Digital Engagement

  • Tweet A Meal – A social media-driven CSR initiative
  • Djuice Mango Music Festival – Youth-focused entertainment activation
  • EasyPaisa Campaign – Digital promotion of mobile financial services

2017 – Strengthening Brand Love

  • Djuice Azaadi – Celebrating independence with youth-centric content
  • Telenor Jo Mein Chahoon – Empowering users through digital storytelling

2018 – Expanding Digital Influence

  • Telenor iCHAMP – Digital engagement for sports fans
  • Telenor Hears You – A customer-centric feedback campaign

2019 – Speed & Innovation

  • More Ka Shor – Amplifying brand voice in competitive markets
  • Telenor North – Regional engagement for Northern Pakistan

2020-2022 – Connecting Communities

  • Telenor Saath Hai – Promoting unity in challenging times
  • Telenor Cricket Ka Keera – Tapping into Pakistan’s cricket passion
  • GameBird Launch (2022) – Digital hype for gaming services

Why Telenor Trusted TDF

✔ Deep Industry Expertise – Understanding telecom & youth trends
✔ Data-Driven Strategies – Maximizing engagement & ROI
✔ Creative Storytelling – Making brand messages relatable
✔ Multi-Platform Execution – Social, digital PR, influencer collaborations


 

TDF won Best in PR PAS Award 2017 for Djuice Oye Kuch Kar Guzar